Ricky Sussams Ricky Sussams

Data Isn’t the Problem. What We Do With It Is.

It All BeginMost veterinary practices today are sitting on a lot of data.

Consults, invoices, reminders, compliance rates, clinical notes, team performance, client behaviour — it’s all there, quietly piling up inside the PMS.

And yet, when I speak to clinics, I hear the same thing again and again:

“We’ve got the reports… we’re just not sure what to do with them.”

That gap between having data and using it, is where most of the opportunity (and frustration) lives.

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